Introduction

Cauldron is a collaborative AI media studio for teams and agencies. You create on-brand images and video, organize every brand asset in one place, and route work through brand approval — together, in one shared workspace called a Studio.

What you do here

Three jobs, one place:

• Create on-brand images and video. Describe what you want and generate it. The default Auto model picker chooses the right model for the job, so you don’t have to know one from another. Pick a brand and your prompt rules, banned terms, and look are applied for you. See Creating images and Creating video.
• Organize every asset in the Library. The Library is your team’s digital asset manager — a shared home for brand uploads (shoots, logos, kits) alongside everything you generate. Sort assets into collections, filter by brand or campaign, and search across the lot. See Finding assets.
• Route work through review. Send a piece for approval and a brand Manager approves or rejects it on the Review queue. Nothing goes out before it’s signed off. See Brand review.

Work doesn’t sit in silos. Leave notes and @-mention teammates right next to any asset in its thread, and watch what’s happening across the team in Activity.

Who it’s for

Cauldron is built for teams that produce a lot of on-brand visual work:

• Agencies managing creative across multiple clients and brands
• Brand and marketing teams producing campaign images and video at volume
• Solo creators working out of a single Personal brand

How the pieces fit together

Your team works in a shared workspace called a Studio. Inside it you set up one or more Brands — each with its own kit, members, and campaigns. Every image, video, and upload is an asset, stored and organized in the Library. When a piece is ready, it moves through Review for a brand Manager to approve. Roles control who does what: studio Owner, Admin, and Member at the top level; brand Manager, Creator, and Viewer within each brand.

For a full tour of these terms and how they relate, see Concepts.

Nothing to install

Cauldron runs at studio.opencauldron.ai. There’s no software to install and nothing to maintain — you sign in, invite your team, and start creating. New features arrive on their own.

Organizations that need a private Studio of their own, with single sign-on and a custom domain, can have one run for them. See Enterprise.

Get started

1. Sign up and sign in — get into Cauldron and name your Studio.
2. Getting started — set up your first brand and make your first piece.